Malhotra Naresh K

Review Of Marketing Research

Customer Relationship Marketing: Theoretical And Managerial Perspectives

Marketing Research: An Applied Approach

Marketing Management And Policy

Research Methodology

Ethics, Quality Of Life, And Pedagogy

Research Methodology

Ethics, Quality Of Life, And Pedagogy

International And Cross-Cultural Marketing

Consumer Behavior

Consumer Behavior

Research Methodology

Marketing Of Services

Consumer Behavior

Research Methodology

Management Information Systems, Technology, And Marketing

Marketing Of Services

International And Cross-Cultural Marketing

Management Information Systems, Technology, And Marketing

Marketing Management And Policy

Consumer Behavior

Relationship Marketing Re-Imagined

Customer Relationship Marketing: Theoretical And Managerial Perspectives

Marketing Research - An Applied Approach, Cd-Rom Included

Basic Marketing Research