Kevin-Lane Keller

Strategic Brand Management: Building, Measuring, And Managing Brand Equality

Strategic Brand Management: Building, Measuring, And Managing Brand Equity, Global Edition

Framework For Marketing Management, A, Global Edition

Marketing Management, Global Edition

Marketing-Management

Marketing Management

Marketing Management, An Asian Perspective

Framework For Marketing Management (3rd Edition)

Strategic Brand Management

Strategic Brand Management - Building, Measuring, And Managing Brand Equity

Strategic Brand Management: Building, Measuring, And Managing Brand Equity

Marketing Management, 15/E

Marketing Management

Marketing Management, Global Edition

Marketing Management

Strategic Brand Management

Marketing Management

Stragegic Brand Management