Arthur Asa Berger

Ads, Fads, And Consumer Culture

Shopper's Paradise

Gizmos Or: The Electronic Imperative

Writing Myself Into Existence

Television In Society

Television As An Instrument Of Terror

Taste

Crowds In American Culture, Society And Politics

Everyday Life In The Postmodern World

Searching For A Self

Shakespeare's "The Comedy Of Errors

Tourism In Japan

Humor, Psyche, And Society

Shop 'til You Drop

Perspectives On Everyday Life : A Cross Disciplinary Cultural Analysis

Trump's Followers

Mistake In Identity

Durkheim Is Dead!

Ads, Fads, And Consumer Culture

Three Tropes On Trump

Brands And Cultural Analysis

Cultural Perspectives On Millennials

Applied Discourse Analysis

Marketing And American Consumer Culture

Li'l Abner

The Academic Writer's Toolkit

Media And Society

Marketing And American Consumer Culture

Media And Society

Applied Discourse Analysis

Searching For A Self: Identity In Popular Culture, Media And Society

Seeing Is Believing: An Introduction To Visual Communication

Deconstructing Travel

Media Research Techniques (1991 Edition)