Personnaliser

OK

Contemporary Strategy Analysis - Robert M. Grant

Filtrer par :
Publicité
 
Vous avez choisi le retrait chez le vendeur à
  • Payez directement sur Rakuten (CB, PayPal, 4xCB...)
  • Récupérez le produit directement chez le vendeur
  • Rakuten vous rembourse en cas de problème

Gratuit et sans engagement

Félicitations !

Nous sommes heureux de vous compter parmi nos membres du Club Rakuten !

En savoir plus

Retour

Horaires

      Note :


      Les meilleurs avis sur Contemporary Strategy Analysis Text Only de Robert M. Grant Format Poche < - Livre Gestion

      Les avis publiés font l'objet d'un contrôle automatisé de Rakuten.


      Présentation Contemporary Strategy Analysis Text Only de Robert M. Grant Format Poche

       - Livre Gestion

      Livre Gestion - Robert M. Grant - 01/01/2013 - Poche - Langue : Anglais

      . .

    • Auteur(s) : Robert M. Grant
    • Editeur : John Wiley & Sons
    • Langue : Anglais
    • Parution : 01/01/2013
    • Format : Moyen, de 350g à 1kg
    • Nombre de pages : 480
    • Expédition : 901
    • Dimensions : 24.6 x 18.7 x 2.2
    • ISBN : 9781119941880



    • Résumé :
      Robert M. Grant combines a highly accessible writing style with a concentration on the fundamentals of value creation and an emphasis on practicality in this leading strategy text. In this new edition, he includes an even greater focus on strategy implementation that reflects the needs of firms to reconcile scale economies with entrepreneurial flexibility, innovation with cost efficiency, and globalization with local responsiveness. This edition also incorporates some of the key strategic issues of today including: post-financial crisis adjustment, the continuing rise of China, India and Brazil, and the increased emphasis on ethics and sustainability. Coverage is also provided on strategy in not-for-profit organizations. An interactive e-Book is included with every new copy of this text, including case and author clips, quizzes and glossary flashcards. Resources for instructors include an instructor's manual, case teaching notes, test bank, teaching slides, case video clips and extra cases.

      Biographie:
      Robert M. Grant is the Eni Professor of Strategic Management at Bocconi University in Milan, and a Visiting Professor at Georgetown University and City University, London.

      Sommaire:
      Part I Introduction Chapter 1: The Concept of Strategy Part II The Tools of Strategy Analysis Chapter 2: Goals, Values, and Performance Chapter 3: Industry Analysis: The Fundamentals Chapter 4: Further Topics in Industry and Competitive Analysis Chapter 5: Analyzing Resources and Capabilities Chapter 6: Organization Structure and Management Systems: The Fundamentals of Strategy Implementation Part III Strategies for Competitive Advantage Chapter 7: The Sources and Dimensions of Competitive Advantage Chapter 8: Industry Evolution and Strategic Change Chapter 9: Technology-based Industries & the Management of Innovation Chapter 10: Competitive Advantage in Mature Industries Part IV Corporate Strategy Chapter 11: Vertical Integration and the Scope of the Firm Chapter 12: Global Strategies and the Multinational Corporation Chapter 13: Diversification Strategy Chapter 14: Implementing Corporate Strategy: Managing the Multibusiness Company Chapter 15: Mergers, Acquisitions, and Alliances Chapter 16: Current Trends in Strategic Management?

      Le choixNeuf et occasion
      Minimum5% remboursés
      La sécuritéSatisfait ou remboursé
      Le service clientsÀ votre écoute
      LinkedinFacebookTwitterInstagramYoutubePinterestTiktok
      visavisa
      mastercardmastercard
      klarnaklarna
      paypalpaypal
      floafloa
      americanexpressamericanexpress
      Rakuten Logo
      • Rakuten Kobo
      • Rakuten TV
      • Rakuten Viber
      • Rakuten Viki
      • Plus de services
      • À propos de Rakuten
      Rakuten.com