For Love and Money - Butler-Madden, Carolyn
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Avis sur For Love And Money de Butler - Madden, Carolyn Format Broché - Livre Encyclopédies, Dictionnaires
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Présentation For Love And Money de Butler - Madden, Carolyn Format Broché
- Livre Encyclopédies, Dictionnaires
Résumé :
How does purpose help you grow a profitable business that people love? What exactly does it mean to be a purpose-led business? What higher purpose should your business serve and how do you serve it in a meaningful way? Purpose in business has become a common expectation, from employees, customers and investors. Yet many business leaders struggle to understand what it means for their business. For Love & Money offers clarity on the most recent evolution of organisational purpose. It equates the demand for purpose in business with social purpose. Business as a force for good. Sharing inspiration from businesses such as Intrepid Travel, Outland Denim, Patagonia, Unilever, PayPal and Future Super, this book makes a powerful connection between the two things that drive social purpose-led businesses (which are inextricably linked): LOVE. Of people, planet and humanity. It's the raw emotion behind purpose. And MONEY. Profit and commercial success. Why are they interlinked? Because when purpose drives profit, it offers the ability to play a bigger game...
Biographie:
to be ambitious in the change you seek to create over the long term. Meanwhile you build a meaningful business for everyone involved...
Sommaire:
How does purpose help you grow a profitable business that people love? What exactly does it mean to be a purpose-led business? What higher purpose should your business serve and how do you serve it in a meaningful way? Purpose in business has become a common expectation, from employees, customers and investors. Yet many business leaders struggle to understand what it means for their business. For Love & Money offers clarity on the most recent evolution of organisational purpose. It equates the demand for purpose in business with social purpose. Business as a force for good. Sharing inspiration from businesses such as Intrepid Travel, Outland Denim, Patagonia, Unilever, PayPal and Future Super, this book makes a powerful connection between the two things that drive social purpose-led businesses (which are inextricably linked): LOVE. Of people, planet and humanity. It's the raw emotion behind purpose. And MONEY. Profit and commercial success. Why are they interlinked? Because when purpose drives profit, it offers the ability to play a bigger game...
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