Approaching Business Models from an Economic Perspective II - Wei, Wei

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Résumé :
This book breaks the boundaries of the single enterprise, proposing the symbiotic business model, and discussing business model design engineering as well as other new concepts, methods and ideas. Business models are not only dependent on business intuition, but also on systematic design and continuous upgrade. This book presents qualitative methods, such as the theory and principles of business model design; quantitative methods, for example the business-model based Accounting Method; and the Financial Analysis Method, based on the business ecosystem. These methods help entrepreneurs and managers design better business models to further develop enterprises and make them more successful.

Biographie:
Rui Xie received the B.E. degree in electrical engineering and the B.Sc. degree in mathematics in 2017, and the Ph.D. degree in electrical engineering in 2022 from Tsinghua University, Beijing, China. She is currently a postdoctoral fellow with the Department of Mechanical and Automation Engineering, the Chinese University of Hong Kong, Hong Kong SAR. Her current research interests include stochastic optimization problems in power systems. Wei Wei received the B.Sc. degree and Ph.D. degree both in electrical engineering from Tsinghua University, Beijing China, in 2008 and 2013, respectively. He was a Postdoc Research Associate with Tsinghua University from 2013 to 2015. As a visiting scholar, he worked with Professor Lang Tong at Cornell University, Ithaca, NY, USA from March to December in 2014, and with Professor Na Li at Harvard University, Cambridge, MA, USA from December 2014 to March 2015. He joined Tsinghua University as a faculty in July 2015. He is currently a Tenured Associate Professor with the Department of Electrical Engineering. Dr. Wei is a Fellow of the Institution of Engineering and Technology and the Operational Research Society. ...

Sommaire:
Chapter I Symbiont: Concepts, Evaluation Criteria and the Three Laws.- Chapter II Symbiont-based Business Model Design.- Chapter III Engineering Principles for Business Model Design (I): Opportunity Cost Varies When the Same Resources.- Chapter IV Engineering Principles for Business Model Design (II): Value Enhancement Varies with Different Trading.- Chapter V Engineering Principles for Business Model Design (II): Value Enhancement Varies with Different Attributes.- Chapter VI Engineering Design Rules for Business Model Design.- Chapter VII Business Model-based Financial Accounting.- Chapter VIII Symbiont-based Financial Analysis.- Chapter IX Unilateral Platform Model