The Radio Career Book -

. .

Résumé :
Conversational, entertaining and informative, this book is a must-have for anyone aspiring to carve a successful career in radio broadcasting. An outcome of the author's vast experience of working as a radio jockey and programme manager for over 17 years, this book provides a thorough understanding of the various wings and functionaries of the radio industry. From the basics of understanding the pulse of radio listeners, formatting radio programming, making an effective sales pitch and producing great commercials to exhaustive advice on presenting a show, appearing for interviews and improving public speaking, the book will help in developing the right skill set for readers looking for a head start in the radio industry. Key Features: ? Provides detailed job descriptions and skill sets required in the radio industry ? Focuses on the intricacies of producing a radio show - from creating content to buildi