Value in a Digital World - Esteves, José
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Présentation Value In A Digital World de Esteves, José Format Broché
- Livre Économie
Résumé :
Examination of one of the hardest and least understood aspects of business valuation - the intangible potential of digital business Looks not just at tech start ups but also traditional businesses transforming into digital hybrids Cross over between finance and business...
Biographie:
Francisco J. L?pez Lubi?n is a professor and Head of the area of finance at IE Business School and an expert in financial valuation and analysis. He combined this teaching career with an intense career in business as a financial analyst at Hewlett-Packard, controller for the Sarri? Group, financial director for Sarri? Tis? and general financial director for the Isolux Group. Professor L?pez Lubi?n regularly contributes to leading newspapers, including the Financial Times, and for the last five years has collaborated with Actualidad Econ?mica journal and Expansi?n newspaper to publish the ranking of value creation for the shareholder. Jos? Esteves is Professor of Information Systems at IE Business School. He has a wealth of experience in the corporate world as an information systems analyst and consultant for companies such as Ciba-Geigy and Sonae Group and is chair of eGovernment Software AG- Alianza Sumaq. In addition to his research and teaching, Professor Esteves continues to act as a consultant to a number of companies saying: Consulting provides fieldwork, data and results because, without examples, it's all just theory. So it's a cycle - consulting, research and then applying it in the classes....
Sommaire: Chapter1.-?The new digital economy Chapter2.- Economic Value and Digital Business Chapter3.-Escaping the hype: Dealing with subjectivity Chapter4.-Weighing the air: Valuing digital intangibles Chapter5.-?Web Business Models and EV Chapter6.-?Managing to delivering value in a digital world Chapter 7.-?Summary and Conclusions.
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