Multinational Management -
- Format: Broché Voir le descriptif
Vous en avez un à vendre ?
Vendez-le-vôtre71,50 €
Produit Neuf
Ou 17,88 € /mois
- Livraison à 0,01 €
- Livré entre le 30 mai et le 8 juin
Brand new, In English, Fast shipping from London, UK; Tout neuf, en anglais, expédition rapide depuis Londres, Royaume-Uni;ria9783319794433_dbm
- Payez directement sur Rakuten (CB, PayPal, 4xCB...)
- Récupérez le produit directement chez le vendeur
- Rakuten vous rembourse en cas de problème
Gratuit et sans engagement
Félicitations !
Nous sommes heureux de vous compter parmi nos membres du Club Rakuten !
TROUVER UN MAGASIN
Retour
Avis sur Multinational Management Format Broché - Livre Économie
0 avis sur Multinational Management Format Broché - Livre Économie
Les avis publiés font l'objet d'un contrôle automatisé de Rakuten.
-
Rome
1 avis
Neuf dès 55,00 €
-
Complex Analysis
1 avis
Neuf dès 58,32 €
-
El Monte
Neuf dès 45,26 €
-
Die Luther-Bibel Von 1534
Neuf dès 75,62 €
Occasion dès 50,00 €
-
Los Negros Brujos
Neuf dès 39,83 €
-
International Commercial Agreements: A Functional Primer On Drafting, Negotiating And Resolving Disputes, Third Edition
Neuf dès 52,99 €
Occasion dès 96,99 €
-
Killing Men & Dying Women
Neuf dès 36,24 €
-
Portfolio Joubert "Les Scouts"
Occasion dès 75,00 €
-
Ocp Oracle Certified Professional Java Se 21 Developer Study Guide
Neuf dès 72,73 €
-
The Lines Of My Hand
1 avis
Occasion dès 79,00 €
-
Vitalogy; Or, Encyclopedia Of Health And Home
Neuf dès 52,06 €
-
Complete Cthulhu Mythos Tales
1 avis
Neuf dès 51,30 €
Occasion dès 85,32 €
-
Joy Of Signing
Occasion dès 36,40 €
-
Western Technology And Soviet Economic Development 1945-1968
Neuf dès 60,23 €
-
Hundred Years War Vol 1
Neuf dès 36,57 €
-
Kodak Pixpro Fz55 :
Neuf dès 48,99 €
-
Citizen Marx
Neuf dès 49,44 €
-
Married Women Who Love Women
Neuf dès 51,07 €
-
Gedichte
Neuf dès 46,66 €
-
Handbook Of Multilingualism And Multiculturalism
Neuf dès 60,00 €
Occasion dès 50,00 €
Produits similaires
Présentation Multinational Management Format Broché
- Livre Économie
Résumé :
This casebook demonstrates that the future of global business lies in how well the multinational landscape is charted and how the importance of Asian market leaders is deeply?embedded in it. It offers international management students and researchers an extensive guide to the business history, strategy development, and foreign market entry modes used by emerging Asian multinationals. The cases focus on well-known companies such as Lenovo, Alibaba, Infosys, Huawei, Panasonic, and Rakuten. These companies, all of which generate huge revenues in their own countries (e.g. in China, India, South Korea, Taiwan, Vietnam), are now becoming increasingly sophisticated and striving to become global brands, while also enjoying the active support of their governments in terms of their international business. Readers will learn about the current multinational landscape in Asia, the management challenges, and the future implications for traditional western companies seeking to retain their market share. Chapters on corporate entrepreneurship, human resource management and intercultural competence, and current branding trends in Asia will provide a cutting-edge update on international business strategy for students and practitioners alike.?
Biographie:
Professor Rien T. Segers, the editor of this book, is professor of Asian Business Strategies at the International Business School of Hanze University in Groningen, the Netherlands. He has been a visiting professor at many universities and research institutions in China, Japan, South Korea and the United States and has published widely concerning Asian economic affairs.
Sommaire:
.
Détails de conformité du produit
Personne responsable dans l'UE