Effective Strategy Execution - Heesen, Bernd

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Résumé :
Turbulent times create a threat for the survival of organizations while also offering new opportunities. This book uses many examples to demonstrate how an improved strategic management approach, leveraging established management concepts in conjunction with the innovative technology solutions offered by business intelligence, can lead to improved results. The book presents the three main barriers to an effective strategy execution and how they can be overcome. Creating a shared understanding of the strategy on all levels of the organization using a Value Scorecard^TM and following the Strategic Alignment Process^TM enables organizations to measure and monitor performance. The Strategic Alignment Remote Control^TM is presented as the ultimate tool for managers to remain in control of their business. Seven Case Studies from different industries across the globe provide examples how the organizational performance can be improved. They include companies like Daimler, Tetra-Pak, W?rth, Germany's Federal Employment Agency, City of Aix-Les-Bains, and Giesecke & Devrient.? Additional examples from organizations like Disney, Marriott, Volkswagen, Avis, FedEx, and Harrahs help to demonstrate how the application of the introduced concepts adds a unique value. Additional details and the free Strategy Execution Effectiveness Survey are available at: www.strategicbusinessintelligence.com

Biographie:
Prof. Dr. (University of Phoenix) Bernd Heesen looks back on a career of more than 10 years in business consulting at Software AG, Price Waterhouse, and co-founder and President of Prescient Consulting, which was recognized as one of the HOT 100 - America's fastest growing new businesses by Entrepreneur Magazine and Dun & Bradstreet in 2000. After selling his company he continued to operate as President of SAP SI America before changing to the university....

Sommaire:
Turbulent times create a threat for the survival of organizations while also offering new opportunities. This book uses many examples to demonstrate how an improved strategic management approach, leveraging established management concepts in conjunction with the innovative technology solutions offered by business intelligence, can lead to improved results. The book presents the three main barriers to an effective strategy execution and how they can be overcome. Creating a shared understanding of the strategy on all levels of the organization using a Value Scorecard^TM and following the Strategic Alignment Process^TM enables organizations to measure and monitor performance. The Strategic Alignment Remote Control^TM is presented as the ultimate tool for managers to remain in control of their business. Seven Case Studies from different industries across the globe provide examples how the organizational performance can be improved. They include companies like Daimler, Tetra-Pak, W?rth, Germany's Federal Employment Agency, City of Aix-Les-Bains, and Giesecke & Devrient.? Additional examples from organizations like Disney, Marriott, Volkswagen, Avis, FedEx, and Harrahs help to demonstrate how the application of the introduced concepts adds a unique value. Additional details and the free Strategy Execution Effectiveness Survey are available at: www.strategicbusinessintelligence.com...