Law & Advertising - Fueroghne, Dean K.
- Format: Relié Voir le descriptif
Vous en avez un à vendre ?
Vendez-le-vôtre174,34 €
Produit Neuf
Ou 43,59 € /mois
- Livraison à 0,01 €
- Livré entre le 5 et le 17 août
Brand new, In English, Fast shipping from London, UK; Tout neuf, en anglais, expédition rapide depuis Londres, Royaume-Uni;ria9781442244887_dbm
- Payez directement sur Rakuten (CB, PayPal, 4xCB...)
- Récupérez le produit directement chez le vendeur
- Rakuten vous rembourse en cas de problème
Gratuit et sans engagement
Félicitations !
Nous sommes heureux de vous compter parmi nos membres du Club Rakuten !
TROUVER UN MAGASIN
Retour
Avis sur Law & Advertising de Fueroghne, Dean K. Format Relié - Livre Économie
0 avis sur Law & Advertising de Fueroghne, Dean K. Format Relié - Livre Économie
Les avis publiés font l'objet d'un contrôle automatisé de Rakuten.
-
Murder By Design
Neuf dès 129,61 €
-
Cyanotype
Neuf dès 90,31 €
-
12 Division Headquarters, Branches And Services Royal Army Medical Corps Assistant Director Medical Services
Neuf dès 90,80 €
-
Off The Record
Occasion dès 124,97 €
-
The New Munsell Student Color Set
Neuf dès 125,62 €
-
Vouet: Grand Palais 6 Novembre 1990 11 Février 1991
Occasion dès 150,00 €
-
St - Tropez Soleil
1 avis
Neuf dès 105,00 €
-
Car Racing 1965
2 avis
Neuf dès 109,00 €
-
Oxford Resources For Ib Dp Chemistry: Course Book
Neuf dès 102,33 €
-
Quantum Chemistry, 2nd Edition
1 avis
Neuf dès 230,78 €
-
Imagine Too!
1 avis
Neuf dès 191,68 €
-
By Marc Pairon Art Deco Ceramics Made In Belgium: Charles Catteau
6 avis
Occasion dès 110,00 €
-
Gilbert Portanier
Neuf dès 141,34 €
-
An American Odyssey - Photos From The Detroit Photographic Compagny 1888-1924
Occasion dès 114,00 €
-
Art And Devotion At A Buddhist Temple In The Indian Himalaya
Neuf dès 180,99 €
-
Les Troubadours - Anthologie Bilingue - Jacques Roubaud
Occasion dès 130,00 €
-
Microeconomics, Global Edition
Neuf dès 151,23 €
Occasion dès 95,51 €
-
Project Management For Engineers
Neuf dès 98,92 €
-
Isles Of Gold: Antique Maps Of Japan
Occasion dès 174,99 €
-
Numicon: Homework Activities Intervention Resource - 'maths Bag' Of Resources Per Pupil
Neuf dès 154,00 €
Produits similaires
Présentation Law & Advertising de Fueroghne, Dean K. Format Relié
- Livre Économie
Résumé :
Foreword by Stephen P. Durchslag Preface Chapter 1. An Overview of Advertising Regulation PART 1: THE GENERAL LANDSCAPE OF LAWS RELATING TO ADVERTISING Chapter 2. The Federal Trade Commission's Role in Advertising Regulation Chapter 3. Specific Forms of Concern under The Federal Trade Commission Act Chapter 4. The Client-Agency Relationship Chapter 5. The Internet PART 2: THE BROAD ISSUES RELATING TO ADVERTISING Chapter 6. Comparative Advertising Chapter 7. The Rights of Privacy and Publicity Chapter 8. Advertising's Role in Products Liability PART 3: SPECIFIC ISSUES RELATING TO ADVERTISING Chapter 9. Copyright Regulation Chapter 10. Trademark Regulation Chapter 11. Contests and Lotteries Chapter 12. Guarantees and Warranties Chapter 13. Special Areas?of Advertising Concern Notes on Cites Glossary Advertising Regulation Resources Index About The Author...
Biographie:
Dean K. Fueroghne has been in advertising for over forty-five years, working as an art director, advertising manager, and creative director for agencies including Ogilvy & Mather, DDB/Needham, Bozell/Jacobs, and as president of his own agency, Mousetrap Advertising and Marketing. His clients have included Microsoft, Hyatt Hotels, Jaguar Automobiles, AT&T, Taco Bell, McKesson, 20th Century Fox, Sebastiani & Sons Winery, and Alpine Car Audio, among others. He has taught advertising law at the University of California at Los Angeles and was adjunct professor at Pierce College in California. Fueroghne has also testified as an expert witness in numerous marketing and advertising-related court cases....
Sommaire: Foreword by Stephen P. Durchslag
Preface
Chapter 1. An Overview of Advertising Regulation
PART 1: THE GENERAL LANDSCAPE OF LAWS RELATING TO ADVERTISING
Chapter 2. The Federal Trade Commission's Role in Advertising Regulation
Chapter 3. Specific Forms of Concern under The Federal Trade Commission Act
Chapter 4. The Client-Agency Relationship
Chapter 5. The Internet
PART 2: THE BROAD ISSUES RELATING TO ADVERTISING
Chapter 6. Comparative Advertising
Chapter 7. The Rights of Privacy and Publicity
Chapter 8. Advertising's Role in Products Liability
PART 3: SPECIFIC ISSUES RELATING TO ADVERTISING
Chapter 9. Copyright Regulation
Chapter 10. Trademark Regulation
Chapter 11. Contests and Lotteries
Chapter 12. Guarantees and Warranties
Chapter 13. Special Areas?of Advertising Concern
Notes on Cites
Glossary
Advertising Regulation Resources
Index
About The Author
Détails de conformité du produit
Personne responsable dans l'UE