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Présentation Relevance Theory Format Broché
- Livre Langues rares
Résumé :
The definitive introduction to relevance theory, starting from the basics and covering all its key ideas.
Biographie:
Billy Clark is the Founder of Billy Clark Creative Management (BCCM). Prior to BCCM, he spent eleven years building the recruiting firm Jack Kelly & Partners after starting his career in investor relations at Taylor Rafferty. A graduate of Boston College, where he majored in Marketing at the Carroll School of Management and received a minor in French from the School of Arts & Sciences, he divides his time between New York and Los Angeles.
Sommaire:
Over the past twenty years, relevance theory has become a key area of study within semantics and pragmatics. In this comprehensive new textbook, Billy Clark introduces the key elements of the theory and how they interconnect. The book is divided into two parts - the first providing an overview of the essential machinery of the theory, and the second exploring how the original theory has been extended, applied and critically discussed. Clark offers a systematic framework for understanding the theory from the basics up, building a complete picture and providing the basis for advanced research across a range of topics. With this book, students will understand the fundamentals of relevance theory, its origins in the work of Grice, the relationship it has to other approaches, and its place within recent developments and debates....
Advance praise: 'A beautifully clear, insightful and entertaining overview of relevance theory, which takes readers from first principles to recent developments in a warm, witty and fair-minded way. I would recommend it to anyone with an interest in how communication works.' Deirdre Wilson, University College London
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