Arnold, G: Great or Poor -

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Résumé :
Great or Poor is a simple and effective system to help you consistently deliver excellent customer experiences, throughout your organisation each day, every day no matter what your position. Author and consultant Guy Arnold explains how the system can work in any customer-oriented organisation.

Biographie:
Guy Arnold is a former director of a FTSE 100 company who now runs his own training and consultancy business. He founded greatorpoor.com in 2006, and now helps organisations to effect real change throughout their operation, aiming to develop enhanced bottom line profit for the long term, through delivering consistently excellent customer experiences.

This is the best material on customer care that I have ever come across - absolutely superb! Richard Denny, Author of the bestselling Selling to Win, and Chairman of the Richard Denny Group This is an amazingly simple yet powerful system. I cannot recommend it highly enough. Guy Insull, Founder and MD, The Champions Club This book is a real breakthrough in simple and effective help for businesses large and small. Neil Robertson, CEO, The British Institute of Innkeeping A refreshing change from the usual run of management self-help books. Ian Marshall, Chairman, Markel International Great or Poor shows managers and leaders how systematically to turn common sense into common practice in the field of customer service. Ted Tuppen, Chief Executive, Enterprise Inns PLC